Our Vision
Be the leading provider of revolutionary digital solutions, empowering businesses and governments across Africa by 2030.
Our Mission
To drive the digital transformation of Ethiopian MSMEs, government, and businesses by facilitating their transition from traditional to modern digital operations.
Our Value
Proposition is always superior to its rivals, to guarantee that it is a company of choice for customers, an employer of choice for staff and an investment of choice for its investor, by fulfilling its corporate social responsibilities and making our society life easy, civilized and prosperous to contribute positively to the socio-economic development of Africans, in particular and the nations in which it works in general.
Guiding Principles for Lasting Impact
Our commitment extends beyond technology; we are building a more inclusive and prosperous Ethiopia, with a model for Africa.
Teamwork
Working together to achieve shared goals.
Excellence Driven
Committed to the highest standards of quality.
Customer Satisfaction
Delivering value that meets and exceeds expectations.
Mutually Beneficial Partnership
Building win-win, long-term relationships.
Result-Oriented
Focused on measurable outcomes and impact.
Continual Growth & Development
Constant learning and improvement.
Synergy Cognitive Cooperation
Combining ideas and expertise for better solutions.
Contribution & Achievement
Creating meaningful impact and success.
Responsibility & Accountability
Owning actions and delivering on commitments.
Key Leadership Principles
We believe that our business success is inextricably linked to the well-being of the communities we serve in Ethiopia.
Visionary Execution
Transforming Ethiopia's digital landscape through locally-adapted, scalable solutions for all business types and government.
Cross-Functional Synergy
Integrated teams collaborating across e-commerce, ERP, and cloud platforms for holistic solutions for diverse client needs.
Talent Development
Investing in Ethiopia's tech future through university partnerships and training for a skilled workforce across all sectors.
Accountability Framework
Clear ownership of results aligned with our core values, crucial for projects of all sizes and government initiatives.
Digital Transformation with Purpose for Ethiopia's Future
Ashewa Technology is deeply committed to driving positive social change and fostering a vibrant, digitally empowered local community. Our social responsibility initiatives are integral to our operations and reflect our dedication to building a more inclusive and prosperous nation.
Job for ALL! Program
This flagship program creates significant employment opportunities for local youth, influencers, media houses, advertising agencies, and housewives. We actively partner with organizations like the Ministry of Labor and Skills to expand this national initiative.
Fostering Innovation through Contests
We actively promote local talent and problem-solvers by hosting dynamic local innovation contests. These events attract hundreds of innovators, leading to the development of groundbreaking products and fostering a culture of technological advancement.
Empowering Future Generations
Through initiatives like "Hope for Ethiopia" and "I'm the Solution," we strive to empower and support the younger generation, fostering optimism for a better future for the country.
Promoting Health & Well-being
We organize and participate in crucial public health initiatives, such as Blood Donation drives in collaboration with the Ethiopian Red Cross Society, supporting critical needs for the National Defense Force (ENDF) and victims of conflict.
Comprehensive CSR Duties:
Beyond specific programs, Ashewa undertakes all corporate social responsibility duties, encompassing environmental stewardship, ethical business practices, philanthropic contributions, and fostering sustainable local economic development. Our long-term goal includes developing green tech solutions and aiming for carbon neutrality by 2030.
Closing Statement
We believe that our business success is inextricably linked to the well-being of the communities we serve.
